Ребрендинг сада-кафе Клода Моне «Nymphaea»
Данный проект — ребрендинг для фэнтезийного сада-кафе Клода Моне «Nymphaea», сделанный при помощи генеративных нейросетей. Концепция кафе основана на серии его картин «Водные лилии» (Нимфеи). Это пространство покоя и созерцания, где посетители могут насладиться атмосферой ботанического сада, тишиной и вкусными тематическими арт-десертами и напитками, инспирированными работами Моне. Пространство кафе отражает принципы, по которым работал художник. Важную роль играют свет и цвет, изменение времен суток.
Prompt: Generate a space in a greenhouse orangery. A Large space of water with a glass dome cover. Large leaves of Victoria amazonica floating on the water. There are modern glass armchairs looking like lotus patels standing on the leaves of the Victoria amazonica and a little table looking like a green lotus seed box standing in the middle of the leaf with the «petal like chairs» standing around it forming a lotus flower. The glass dome is shining with light flares around it looks like the flares from a stained glass window. They are colouring the water into different colours. Use a soft pastel watercolour scheme.
Айдентика
Prompt: You are a brand design expert, create a logo and a set of branding materials for a water garden cafe called «Nymphaea» inspired by Claude Monet. The main concept of the cafe is the changes of the time of the day. Common element is light flares from stained glass of different colours.Use pastel colours and stained glass inspired patterns with flares of light. Add an impressionist feel to emulate Monet’s loose brushwork and dappled light with soft pastel transitions and subtle waterlily silhouettes. Use hand-lettered script wordmark overlaid on a semi-transparent lily pad shape that simulates a glass dome.
Prompt: Create an elegant brand philosophy page that showcases my Nymphaea logo and shows the four flowers representing the times of day and how they merge into the final logo with the dome. Use a soft pastel background and flares of light.
Core Gradients: Dawn: Peach (#FED9C7) → Soft Rose (#F8B7A3) Midday: Pale Gold (#FFF1B8) → Warm Amber (#FFD35F) Dusk: Lavender Mist (E4D3F7) → Dusky Lilac (C8A4E3)
Accent Spots Stained-glass flares in jewel tones: aquamarine, amethyst, rose quartz.
Typography Guidelines:
Primary: Hand-lettered script for headlines and wordmarks. Secondary: Modern serif or geometric sans (e.g., Playfair Display for elegance; Montserrat for readability).
Hierarchy: H1: Script style, 48-60pt H2: Serif/Sans head, 24-36pt Body: Sans serif, 10-14pt
Letter spacing: Slightly loose to reinforce an airy, impressionist feel.
Пространство
Showcase the Signage and Environmental Graphics:
1. Exterior signage with the Nymphaea logo 2. Interior wayfinding for different cafe areas 3. The garden area 4. Wall mural transitioning through times of day
Меню кафе также созвучно временам суток. Как серии картин Моне, где он изображал один и тот же сюжет в разном освещении, меню и другая продукция тематически связаны с временами суток.
Промо-материалы
Prompt: Generate a series of posters using the colour variations from my logo and the key principles of the cafe stated earlier.
Prompt: Create a tea packaging collection inspired by the times of day using my logo and colour variations for each time of day. Morning: Peach-rose dawn. Afternoon: Gold midday. Evening: Dusky lavender
Tea Tin Wraps: Full-bleed painted panels mimicking Monet’s brushstrokes. Each time-of-day blend uses its own gradient and a small hand-painted waterlily accent near the label.
Label panel: semi-opaque watercolour wash for legibility; type in dark charcoal for contrast.
Sleeve & Box Creamy watercolour stock with foil-stamped wordmark in rose-gold or lavender foil. Inside lid: a brief story blurb in script about the mood of that time of day
Благодарим за визит и ждем вас снова!
Ссылки на использованные ресурсы:
