Ребрендинг SPLASH
Мы предлагаем первые морские снеки, объединяющие российские северные ингредиенты и китайские морские традиции, создающие полезный, функциональный и визуально приятный перекус.
Коллаборация с Китаем приносит культурное и вкусовое разнообразие, а свежий и уникальный формат делает проект перспективным стартапом на растущем рынке здорового питания.
Бренд морских снеков SPLASH
В ходе создания проекта мной были использованы такие нейросети, как Сhat GPT 4o, Recraft, Krea. За основу я взяла цветовую гамму, стиль рисовки и основные идеи предыдущего проекта, которые я преобразила с помощью искуственного интеллекта.
Промпт для Chat GPT: Design a minimalist logo for the snack brand «SPLASH» that blends Asian and Western aesthetics. The logo should be simple, clean, and balanced — bold enough to stand out but neutral enough not to overpower vibrant illustrations. Use geometric sans-serif typography with subtle Asian calligraphic influence, representing the harmony of two cultures. The design should feel youthful, pop, and urban — inspired by Asian street food culture and Western contemporary branding. Color palette: bold magenta or bright green on a neutral white background. Include optional bilingual detail (Chinese character for «water» — 水) below or beside the wordmark. Flat vector style, no 3D effects or gradients.
Промпт для Chat GPT: Создай промпт для генерации визитки в стиле, похожем на первоначальный стиль (сочетание западной и азиатской стилистик, яркие цвета, векторные иллюстрации, геометрия).
Промпт для Krea: Design a bold, modern business card for the snack brand «SPLASH», combining Asian and Western visual styles. Use the existing SPLASH logo (Latin + Chinese character 水). The design should feel energetic, playful, and urban — inspired by Japanese street food packaging and 80s pop-art posters. Use a dynamic color palette: magenta, neon green, black, and white. Include bold graphic shapes, halftone patterns, and layered typographic elements. The layout should remain clean and readable despite the expressive background. Front side: focus on the logo and graphic composition. Back side: minimal contact info in geometric sans-serif font. Flat vector design, no gradients or mockups, perfect for print.
Промпт для Krea: Create packaging for SPLASH seaweed or seafood chips in a bold Asian–Western fusion style. The design should mix Japanese street food energy and Western pop-art composition — expressive, colorful, and full of motion. Use the SPLASH logo (Latin + Chinese 水) prominently. Include dynamic halftone textures, sharp comic-style shapes, and a mix of neon pink, lime green, white, and black. Illustrate abstract sea or snack motifs (waves, seaweed, shrimp, coral) in a fun, exaggerated graphic style. The overall look should feel youthful, loud, and energetic — similar to Asian convenience store snack packaging but with Western typographic order. Keep the composition balanced, with logo and product name readable at a glance. Flat vector style, print-ready, no 3D mockups.
Промпт для Krea, созданный при помощи ChatGPT: Create a set of commercial posters for the snack brand «SPLASH», inspired by Asian street-food culture and Western pop-art energy. Use the SPLASH logo (Latin + Chinese 水) and packaging design style. The posters should feature bold halftone textures, comic-book explosions, dynamic typography, and energetic colors — neon magenta, lime green, cyan, black, and white. Include product visuals (seaweed chips, shrimp, waves) integrated into the graphic background. Each poster should have a catchy slogan such as «Flavor Explosion!», «Taste the Ocean!», or «Crunch Out Loud!». Place the posters in real urban environments — subway stations, night streets, convenience stores, and billboards — to show them as part of a marketing campaign. Bright lighting, glossy surfaces, lively atmosphere, realistic context.
Промпт для Krea: Create a stationery mockup for the brand «SPLASH», inspired by modern Asian pop-art and Western minimalist design. The set should include branded business cards, letterhead, envelope, sticker sheets, and a folder. Use the SPLASH logo (Latin + Chinese 水). The style should mix clean composition with bold accents — vibrant magenta, lime green, black, and white. Include playful halftone textures or comic-inspired graphic details subtly integrated into the layout. The logo should appear as a main focus element, contrasted with geometric blocks or patterns. Lighting should be bright and professional, suitable for presentation of brand identity. Modern flat-lay composition, high-quality realistic stationery mockup on a neutral or slightly colored background.
Промпт для Krea: Design a product for the brand «SPLASH» — a modern sea snack brand combining Asian street-food aesthetics and Western pop design. The product should look bold, graphic, and futuristic yet appetizing. Use the SPLASH logo (Latin + Chinese 水) and color palette: neon magenta, lime green, aqua blue, black, and white. The form of the product or packaging should evoke sea elements — waves, bubbles, coral, or ocean energy. Include minimal comic-inspired graphics and halftone patterns to maintain the brand’s dynamic pop-art identity. Lighting should be bright and stylized, highlighting glossy materials and vivid contrasts. Display the product as a hero object in a clean, modern environment, suitable for advertising visuals.
Промпт для Krea: Design a t-shirt for the brand «SPLASH» in a bold Asian pop-art × Western streetwear fusion style. Use the SPLASH logo (Latin + Chinese 水) as the main element, combined with comic-inspired illustrations of sea creatures, noodles, or waves. Color palette: neon magenta, lime green, aqua, and black. Composition should be graphic and expressive, but clean — suitable for urban fashion. Flat vector print design on white or black cotton. Include halftone textures, Japanese manga energy, and bold typography.
Design socks and small accessories for SPLASH brand — bold graphic patterns featuring the logo and sea motifs (waves, shrimp, bubbles). Bright neon color blocking, pop-art comic style, vector flat illustration suitable for textile print.
Design a reusable drink bottle for SPLASH brand, in the same pop-art Asian fusion style. Glossy surface with SPLASH logo and comic-inspired graphics (waves, bubbles, sea creatures). Neon magenta and aqua accents on white or metallic silver. Minimal futuristic shape, high-end eco aesthetic.
Промпт для Krea: Design a hoodie for SPLASH brand, combining Asian calligraphic details with Western streetwear form. The SPLASH logo (Latin + Chinese 水) should appear as a large back print or chest mark. Use bold comic-style lines, halftone background pattern, and bright accents (magenta, lime, aqua). Photography mockup in an urban night setting.
Промпт для Krea: Design a bucket hat or cap for SPLASH brand in Asian streetwear style. Use embroidered SPLASH logo (Latin + Chinese 水) on the front, with small pop-art patches or icons (wave, shrimp, lightning bolt). Colors: bright magenta brim, lime or aqua base, minimal comic accents. Fashion photography lighting, street-style realism.
Использованные нейросети
Генерация промтов: ChatGPT 4o Создание мокапов: Nano Banana, Krea
