IRBIK
предыдущий проект
Бренд посвящен снежному барсу (ирбису), символу Алматы, горного города, в котором встречаются природа и современный ритм жизни.
Ребрендинг больше черпает вдохновение в величественных горах, предлагая стильный мерч, идеально подходящий для динамичных жителей города, которые ценят активный образ жизни и связь с природой.
Minimalist snow leopard face icon, simple black and white design, clean lines, abstract style, suitable for logo integration.
The text «IRBIK» made out of white fluff in the blue (use colors #010440 #021373 #0442BF #88D4F2 #A2E4F2) puffer jacket, no human, leopard prints and into a large carabiner as a clasp.
Перед собой я ставила задачу упростить предыдущую работу, отойти от иллюстративности. Основным инструментом для генерации визуалов стал MidJourney. Его инструменты «describe», «seed» и «remix» позволили мне освежить работу, сохранив изначальную атмосферу бренда.
{ссылка на лого} Photograph from above of a woman wearing a cloud-like fashion puffer jacket with leopard print circles, lying on a snow leopard in the snow. next to them is a backpack hung with purple carabiners. The scene captures a serene and elegant atmosphere, with the soft texture of the jacket contrasting against the wild beauty of the snow leopard. Snowflakes gently fall around them, creating a magical, wintery mood.
Yohji Yamamoto-style blue bag with two ropes on the sides, purple carabiners black boots and gloves a dark purple color are worn by supermodels at a fashion week show. Realistic photo in mountains.
Photo of fashion clothes down jacket in purple circles, ski pants wrapped with rope and carabiners white background.
(ссылка на лого) a minimalist and vector-style poster for IRBIK.
A minimalist and vector-style poster for IRBIK, focusing on simplicity and elegance with clean lines and a modern touch.
Fashion full-shot low angle photo of a guy in a knitted asymmetrical and underground light blue sweater with purple circles and jeans with many mountaineering carabiners fastened in a row in style of Mario Sorrenti. White background.
An glass bottle with a blue cartoon illustration of a minimalistic snow leopard with a rope and a carabiner on the lid, lies in the snow in the snowy mountains, product photography.
A climbing-style lanyard with an iPhone and a blue, and purple paracord attached to the back, connected to two metal D-rings that fit over shirt buttons on the front chest pocket of a white jacket.
An outdoor boutique-style shop for the brand IRBIK, nestled in the majestic mountains. The shop is designed with a modern yet natural aesthetic, featuring wood and stone materials. Snow-capped peaks and lush greenery frame the scene. The interior showcases IRBIK merchandise inspired by the snow leopard and mountain lifestyle. Warm, inviting lighting creates a cozy atmosphere.
The text «IRBIK» made out of white fluff in the blue (use colors #010440 #021373 #0442BF #88D4F2 #A2E4F2) puffer jacket, no human, leopard prints and into a large carabiner as a clasp. Variations+zoom.
