Бренд для пиццерии глазами нейросетей
Исходный проект
Айдентика для пиццерии «Леонэ Пицца».
Леонэ Пицца — пиццерия в Нижнем Новгороде. Данный бренд принадлежит Леониду Хайкину, который сам лично готовит неаполитанскую пиццу и ремесленный хлеб.
Леонид работает на кухне один, сам занимается закупками, сам контролирует свежесть продуктов и сам готовит.
Ребрендинг глазами AI
Данная работа выполнена с помощью нескольких нейросетей:
Тексты: — ChatGPT
Изображения: — Recraft (использовался встроенный стиль Village Realism, vector Art)
Изначально запрос составлялся в ChatGPT, который основывался на изображениях исходного проекта. После чего изображения генерировались в Recraft по сгенерированному запросу.
Айдентика
prompt // design a logo for a pizza brand using a color palette inspired by Italian cuisine: tomato red, basil green, mozzarella white, golden crust yellow, and earthy terracotta. The logo should feature a playful yet professional style, incorporating a pizza slice or whole pizza as the central element, with melting cheese and fresh toppings. Use the colors strategically to highlight key elements like toppings, crust, and text. The typography should be friendly and artisanal, complementing the vibrant palette while ensuring the logo is versatile for use on boxes, menus, and digital platforms.
prompt // Create a color palette for a pizza brand inspired by authentic Italian cuisine and vibrant flavors. Include warm, appetizing tones like tomato red, basil green, mozzarella white, and golden crust yellow. Add subtle earthy or neutral shades, such as olive brown or terracotta, to balance the brightness and give a rustic feel. The palette should evoke freshness, warmth, and a connection to traditional Italian culture while being versatile for digital and print use.
prompt // design a table menu for a pizza brand using a color palette inspired by Italian cuisine: tomato red, basil green, mozzarella white, golden crust yellow, and earthy terracotta. The menu should have a rustic, handcrafted feel with a modern twist. Include a wood-textured or terracotta background to evoke warmth, with sections for appetizers, pizzas, and drinks clearly separated. Use vibrant colors for accents, such as red and green for highlighting headers or special items. Add illustrations of pizza slices, fresh ingredients, and olive branches to enhance the Italian vibe. The layout should be clean and easy to read, with a welcoming and appetizing aesthetic.
prompt // design a bold, attention-grabbing poster to be placed near a pizzeria, visible from a distance to attract potential customers. The poster should feature a large, appetizing pizza with a golden-brown crust and colorful toppings like tomatoes, basil, and mozzarella, along with steam rising from the hot pizza to evoke a sense of warmth and freshness. Use vibrant colors from the brand’s palette—tomato red, mozzarella white, basil green, and golden crust yellow. Add a catchy, inviting phrase like 'Craving Pizza? We’ve Got You Covered! ' or 'Fresh, Hot Pizza Just Around the Corner! ' The layout should be simple but impactful, with large, readable typography that stands out even from afar. Include the brand’s logo at the bottom and make the overall design bold and visually appealing to draw people into the pizzeria.
Спецодежда
prompt // design a professional yet playful apron for a pizza brand, using the brand’s Italian-inspired color palette: tomato red, basil green, mozzarella white, golden crust yellow, and earthy terracotta. The apron should have a clean and vibrant design, with the brand’s logo prominently displayed on the chest area. Include practical elements like deep front pockets for functionality, and ensure the fabric color is a rich green to complement the logo and evoke freshness. Add subtle accents, such as stitching or small icons (like pizza slices or olive branches), to enhance the connection to the pizzeria’s identity.
Паттерн
prompt // create a seamless pattern for a pizza brand inspired by its Italian roots. Use the brand’s color palette: tomato red, basil green, mozzarella white, golden crust yellow, and earthy terracotta. Incorporate playful illustrations of pizza slices, olives, tomatoes, cheese, basil leaves, and wheat stalks, arranged in a dynamic and balanced composition. The style should be modern and minimalist, with clean lines and bold colors, making the pattern versatile for use on packaging, menus, and promotional materials. Add subtle texture or dotted details to give the pattern a handcrafted, artisanal feel while maintaining a fresh and appetizing aesthetic.
Мерч
prompt // create a trendy tote bag for a pizza brand using its signature color palette: tomato red, basil green, mozzarella white, and golden crust yellow. The design should feature the brand’s playful logo prominently, along with a fun pattern of pizza slices, cheese, olives, and basil leaves scattered across the bag. Use modern typography to add a catchy slogan like 'Slice, Slice, Baby! ' or 'In Pizza We Crust.' Keep the design minimal yet bold, ensuring it stands out as a fashionable and functional accessory.
prompt // create a fun, modern T-shirt design for a pizza brand. Use the brand’s color palette of tomato red, basil green, mozzarella white, and golden crust yellow. The front should feature a bold, stylized pizza slice graphic, with vibrant melting cheese and toppings like tomatoes and basil. Incorporate the brand’s playful logo or a catchy slogan like 'Life is Short, Eat Pizza' or 'Hot & Fresh, Just Like You.' The design should have a clean, minimalist feel while still being eye-catching, with a focus on bold typography and simple, appealing illustrations. Ensure the design is suitable for casual, unisex wear, with an urban and youthful aesthetic.
Пространство
prompt // design the interior of a cozy, vibrant pizzeria that reflects an authentic yet modern Italian atmosphere. Use the brand’s color palette of tomato red, basil green, mozzarella white, and golden crust yellow throughout the space. The walls should feature large, bold murals of pizza slices, fresh ingredients, and playful illustrations of pizza-making in action. Include rustic wooden tables with a mix of casual and comfortable seating options, such as modern booths and bar stools. Add warm lighting with industrial-style pendant lights and hanging plants for a cozy, inviting vibe. Use decorative elements like pizza peelers, vintage pizza-making tools, and chalkboards with the day’s specials. The design should evoke a fun, welcoming, and delicious atmosphere that encourages guests to relax and enjoy their meal in a stylish setting.
prompt // create an illustration showcasing the step-by-step process of making a pizza from scratch in a modern, vibrant pizzeria. Start with a dough ball being rolled out on a wooden surface, followed by a generous spread of rich tomato sauce. Illustrate hands adding a layer of melted mozzarella cheese and placing fresh toppings like basil leaves, sliced tomatoes, olives, and pepperoni. Show the pizza being placed into a brick oven, with the crust turning golden and cheese bubbling. Finally, illustrate the pizza being cut into slices and served on a rustic wooden pizza peel. Use bright, warm colors like tomato red, mozzarella white, basil green, and golden crust yellow to highlight the fresh ingredients and the process. The design should be playful, inviting, and show the artistry and care that goes into making a perfect pizza.
prompt // design a series of pizza boxes arranged in a row, each showcasing the pizzeria’s vibrant brand identity. Use the brand’s color palette—tomato red, basil green, mozzarella white, golden crust yellow, and earthy terracotta. The top of each box should feature the brand’s logo prominently, surrounded by playful, hand-drawn illustrations of pizza ingredients like tomatoes, basil leaves, cheese, and olives. Each box can feature a unique design element while maintaining a cohesive look across the row, such as different pizza slice graphics or witty slogans like 'Freshly Baked, Just for You' or 'A Slice Above the Rest.' The overall design should be bold, modern, and inviting, with a clean layout and bright colors that stand out when stacked together.
