Sweety Witchy
Задачей работы является ребрендинг существующего проекта на основе использования искусственного интеллекта. В качестве исходника был взят проект первого курса 4 модуля «Sweety Witchy» — продукция детского творчества для создания вкусных и необычных экспериментов.
Все визуальные материалы созданы с помощью Midjourney и SeaArt.Ai. Промпты сгенерированы в ChatGPT по определенной структуре запроса: что должно быть на изображении, в каком стиле и на каком фоне. Промпты редактировались вручную, чтобы более точно задать запрос для генерации.
Для редактирования генераций я использовала Adobe Photoshop.
Айдентика
/SeaArt.Ai:
A magical logo for a children’s food brand, featuring a pastel cauldron with glittery rainbow sparks rising from it, surrounded by small stars and moon symbols. The text «Sweety Witchy» is written in a playful, rounded handwritten font with shiny accents. The overall style is whimsical and friendly, with soft and smooth lines. The color palette includes pastel pink, lavender, turquoise, and golden accents.
Для определения палитры я воспользовалась Adobe Color
Определить шрифт помог сервис My fonts
Продукт
/Midjourney:
Create a whimsical and magical product catalog featuring the following items: 1. A sparkling pink cauldron with glittery details and magical symbols on its surface, paired with a matching shiny mat. 2. Glittery enchanted spoons in pink and purple hues, with star and crescent moon shapes at the handles’ ends. 3. Edible pastel-colored mushrooms resembling fly agaric with candy spots, inspiring imagination. 4. Playful cotton candy characters, one pink and one blue, with smiling witch-like faces beneath fluffy candy hair. 5. Colorful layered fizzy candies shaped like hourglasses, covered in melting glaze. 6. Fortune-telling crystal balls filled with sparkling soda in pink and purple tones. 7. Chewy candy mice with glittery surfaces, available in grape and strawberry flavors. 8. Licorice candy frogs in green tones, offered in strawberry and banana flavors. 9. Gingerbread Voodoo dolls, decorated with tiny hearts, in mint and orange flavors. 10. Grape and milk-flavored stick cookies in whimsical packaging. 11. Magical quartz crystal candies with jelly and gummy interiors. 12. Colorful gummy worms presented in elegant glass jars.
13. A magical packaging box with shiny graphics, appearing to hold mystical wonders. --ar 3:2 — Pan Left
Далее я решила разделить промпт и сгенерировать некоторые элементы отдельно
/Midjourney
Create a whimsical and magical product catalog featuring the following items: 1. Chewy candy mice with glittery surfaces, available in grape and strawberry flavors. 2. Licorice candy frogs in green tones, offered in strawberry and banana flavors. 3. Gingerbread Voodoo dolls, decorated with tiny hearts, in mint and orange flavors. 4. Grape and milk-flavored stick cookies in whimsical packaging. 5. Magical quartz crystal candies with jelly and gummy interiors. 6. Colorful gummy worms presented in elegant glass jars. 7. A magical packaging box with shiny graphics, appearing to hold mystical wonders. --ar 3:2 — Variations (Strong)
/Midjourney:
Create a whimsical and magical product catalog featuring the following items: 1. A sparkling pink cauldron with glittery details and magical symbols on its surface, paired with a matching shiny mat. 2. Glittery enchanted spoons in pink and purple hues, with star and crescent moon shapes at the handles' ends. 3. Edible pastel-colored mushrooms resembling fly agaric with candy spots, inspiring imagination. 4. Playful cotton candy characters, one pink and one blue, with smiling witch-like faces beneath fluffy candy hair. 5. Colorful layered fizzy candies shaped like hourglasses, covered in melting glaze. 6. Fortune-telling crystal balls filled with sparkling soda in pink and purple tones. --ar 3:2 — Pan Right
Для создания книги с рецептами я попросила ChatGPT сначала описать ее
Cover Image:
A whimsical and colorful design featuring playful, magical illustrations like gingerbread men, mushrooms, and fantasy elements. The title reads «Magic Cookbook», with a tagline in Russian: «Творим и экспериментируем» (Create and experiment). The edges of the book cover have a wavy, rainbow-colored border.
Interior Pages:
A spread from the cookbook containing illustrated recipes. One recipe is labeled «Cream happiness potion», with instructions and whimsical drawings of magical ingredients. The other recipe is titled «Icy secret», featuring similar playful graphics with step-by-step illustrations. The design is light-hearted, with pastel colors and creative layouts resembling a magic-themed recipe book.
/Midjourney:
Create a realistic scene of a whimsical, colorful cookbook titled «Magic Cookbook» lying on a wooden table. The cover features playful magical elements like gingerbread men, mushrooms, potions, and mystical creatures, with a wavy rainbow border and text in English and Russian. Surround the book with small magical props like potion bottles, crystals, and herbs to enhance the fantasy theme. Ensure the table surface is textured wood, and the lighting is soft and inviting, emphasizing the magical atmosphere --ar 3:2 — Pan Right
/Midjourney:
Create a realistic scene of a whimsical, colorful cookbook titled «Magic Cookbook» lying open on a textured wooden table, with its pages clearly visible. The pages feature illustrated recipes like «Cream Happiness Potion» and «Icy Secret» with pastel-colored magical ingredients, hand-drawn step-by-step instructions, and playful fantasy-themed designs. Surround the book with small magical props such as potion bottles, crystals, herbs, and scattered glitter to enhance the enchanting atmosphere. Use soft, warm lighting to create an inviting and magical vibe, with a focus on the book’s details and textures. --ar 3:2 — Pan Right
/Midjourney:
Create a realistic scene of a whimsical, colorful cookbook titled «Magic Cookbook» lying open on a textured wooden table, with its pages clearly visible. The pages feature illustrated recipes like «Cream Happiness Potion» and «Icy Secret» with pastel-colored magical ingredients, hand-drawn step-by-step instructions, and playful fantasy-themed designs. Surround the book with small magical props such as potion bottles, crystals, herbs, and scattered glitter to enhance the enchanting atmosphere. Use soft, warm lighting to create an inviting and magical vibe, with a focus on the book’s details and textures. --ar 3:2 — Pan Left
Сайт
/Midjourney:
A bright, well-lit setting showcasing a modern laptop with a colorful and interactive website displayed for «Sweety Witchy» a brand of children’s creative products for fun and unique culinary experiments. The website features playful fonts, magical elements like sparkles and cauldrons, and vibrant visuals of sweet treats and crafting tools. The laptop is placed on a clean desk surrounded by artistic supplies, candy decorations, and a cheerful atmosphere, highlighting creativity and imagination. --ar 3:2 — Pan Right
Пространство
Я попросила ChatGPT придумать, в каком пространстве существовал бы бренд. Мне понравился вариант с тематическими мастерскими
/Midjourney:
A cozy and vibrant interior for «Sweety Witchy» a children’s creativity brand. The space is inspired by candy shops and fairy tales, featuring pastel walls, whimsical patterns, glowing cauldrons, and shelves filled with colorful creative kits. There are interactive crafting stations where kids can experiment with tools and candy decorations. The atmosphere is enchanting, filled with magical details like floating sparkles, tiny fairy lights, and playful signage inviting children to create and explore --ar 3:2 — Pan Right
Themed Stores or Workshops: — A bright, cozy store with colorful interiors inspired by candy shops and fairy tales. Think pastel walls, whimsical patterns, and magical accents like glowing cauldrons, floating candies, and interactive display screens. — Dedicated workshop areas where kids and parents can participate in hands-on activities like making edible crafts or learning to create their own «magical recipes» --ar 3:2 — Pan Left
Themed Stores or Workshops: — A bright, cozy store with colorful interiors inspired by candy shops and fairy tales. Think pastel walls, whimsical patterns, and magical accents like glowing cauldrons, floating candies, and interactive display screens. — Dedicated workshop areas where kids and parents can participate in hands-on activities like making edible crafts or learning to create their own «magical recipes» --ar 3:2 — Variations (Strong)
/Midjourney:
A fun and educational space for «Sweety Witchy’» branded as a ’Creative Experimentation Lab.’ The room is designed like a whimsical kitchen and laboratory combined, with child-sized tables, colorful tools, and interactive workstations. The walls are decorated with magical and candy-themed murals, while shelves hold ingredients and kits for making edible art. The space feels bright, cheerful, and encourages kids to experiment and unleash their creativity --ar 3:2 — Pan Left
Постеры
/Midjourney:
- A playful and magical poster for the brand «Sweety Witchy» showcasing the joy of children’s creative products for fun and unique experiments. The design features a colorful and whimsical scene with vibrant candy elements, sparkling magical effects, and enchanting characters like friendly fantasy creatures or magical tools. The centerpiece is a glowing cauldron filled with swirling, colorful liquid that represents creativity and imagination. The background uses soft pastel colors to evoke a cheerful and inviting atmosphere, while the text highlights the brand’s fun and magical essence with playful fonts. The overall style combines fantasy, magic, and creativity, perfectly appealing to children and families. --ar 2:3 — Pan Down
/Midjourney:
(2) A vibrant and enchanting poster for the brand «Sweety Witchy» celebrating children’s creative confectionery experiments. The poster features three delightful animal characters enjoying delicious sweets: a white ghostly cat playfully eating a candy, a pink fox wearing a whimsical purple witch hat savoring a cupcake, and a cheerful purple bat enjoying a colorful lollipop. The background is magical and dreamy, with pastel tones, glowing stars, and soft sparkles that evoke a sense of wonder and creativity. The design captures a fun and imaginative atmosphere, perfect for inspiring young creators to experiment with tasty treats! --ar 2:3 — Pan Down
/Midjourney:
(3) A poster for the brand «Sweety Witchy» — children’s art products for creating delicious and unusual experiments. The poster should feature a child holding a plush toy with a white ghost cat and eating sweets. The background is magical and dreamy, with pastel tones, glowing stars, and soft sparkles that evoke a sense of wonder and creativity. The design captures a fun and imaginative atmosphere, perfect for inspiring young creators to experiment with tasty treats! --ar 2:3 — Pan Down
Носители
/Midjourney:
A small pastel-colored children’s handbag with a magical theme, designed for the brand «Sweety Witchy». The bag is shaped like a cauldron with glittery textures and sparkling star and moon motifs. The handle is soft, shaped like a rainbow or magical wand, and the bag is decorated with shimmering pastel gradients of pink, lavender, and turquoise. The front features a playful illustration of magical creatures (mouse, frog, and pink creature). The overall style is whimsical, cute, and child-friendly. — Zoom Out
/Midjourney:
(1): A plush fox with soft pink fur, big expressive eyes and a playful grin. The fox is wearing a purple witch’s hat decorated with small stars and a moon. In her hands she holds a plush cupcake with swirly frosting. In the background are candy, a soft bed — Zoom Out
(2): A ghostly cat plush toy. The toy has a flowing, ethereal body resembling a classic ghost, with visible cat ears, a cute face, and no distinct paws except for a suggestion of front limbs holding a small candy. Its face features a playful expression with closed eyes, a pink nose, and an open mouth. The design includes a pastel blue and white palette, with colorful sparkles scattered across the ghostly body, giving it a magical and whimsical feel. The background is soft and light, with subtle sparkles and glowing elements to enhance the enchanting atmosphere. — Zoom Out
(3): A round plush bat with velvety purple fur, wide wings and a cheerful expression. In his hands, the bat holds a plush lollipop with bright, swirly colors. In the background, there is candy and a soft bed — Zoom Out
/Midjourney:
A playful notepad design for a children’s brand with a magical theme. The cover depicts a glowing pastel cauldron with sparkles surrounded by cute magical creatures (a mouse, a frog and a pink creature). The background is in a soft gradient of lavender and turquoise colors with illustrations of stars and moon. The text «Sweety Witchy» is written in a glittery, whimsical font. The overall atmosphere is magical, fun and inviting. The notebook rests on a table, you can see its shape. --ar 3:2 — Pan Right
/Midjourney:
A set of magical-themed stickers for a children’s brand. The stickers include a glowing pastel cauldron, a smiling mouse, a happy frog, a pink creature wearing a wizard hat, and sparkling magical wands. Each sticker has soft outlines and is decorated with glitter and pastel gradients — Variations (Strong)
/Midjourney:
A whimsical shopping bag for the children’s food brand «Sweety Witchy». The bag is pastel-colored with a magical illustration of a glowing cauldron and sparkling rainbow sparks rising from it. The background is decorated with star and moon patterns in lavender, pink, and turquoise gradients. The handles are soft and colorful, with a glittery finish. The bag also features playful text that reads «Sweety Witchy» in a shiny, bubbly handwritten font. The overall design is magical, vibrant, and inviting. — Zoom Out
Используемые ресурсы
Midjourney — https://www.midjourney.com SeaArt.Ai — https://www.seaart.ai/ru Adobe Color — https://color.adobe.com/ru/ My Fonts — https://www.myfonts.com/ Adobe Photoshop — https://www.adobe.com/ru/products/photoshop.html ChatGPT — https://chatgpt.com
