Ребрендинг с помощью ИИ: «FLORIUM»
Усиление позиций экоактивистов укрепило в обществе желание устанавливать более близкий и не токсичный контакт с природой. Благодаря этому положению вещей возникает фестиваль звучащей флоры, нацеленный на трансляцию идеи о гармоничном сосуществовании экологии и технологий. На нем любой желающий способен услышать растения, которые звучат благодаря технологиям.
Ссылка на оригинальный проект: https://portfolio.hse.ru/Project/169277#169277_3809718
Исходный проект
Ребрендинг ИИ
В ходе разработки данного проекта я использовал такие ресурсы и нейросети, как Bing и Leonardo AI, CLIP Interrogator, ChatGPT, Deepl, Adobe Color и iLoveIMG.
Логотип
Prompt: Minimalistic, simple lines, few lines, a black and white logo for a festival named FLORIUM, featuring a graphic of a flower and technology, in the international typographic style.
Товары
Promt: Generate a mockup of printed materials (website, pen, and notepad) on a white background for the Florium eco-tech festival, using green and white colors. The festival promotes harmonious coexistence between ecology and technology, and the design should reflect this theme of nature and innovation. The logo is a simple, modern design with the text «FLORIUM» in bold, uppercase letters, accompanied by a minimalist graphic of a flower intertwined with a circuit. The overall design
Prompt: Create three badges and stickers for the Florium eco-tech festival, using green and white colors. The festival promotes harmonious coexistence between ecology and technology, combining nature with innovation. The logo is a simple, modern design with the text «FLORIUM» in bold, uppercase letters. Below the text, there is a minimalist graphic of a flower intertwined with a circuit or tech element. The design should reflect the balance of nature and technology, with a clean, organized aesthetic.
Prompt: Create a high-resolution screenshot of a website for Florium, an eco-tech festival celebrating the harmonious coexistence of nature and technology. The website should feature a minimalistic layout that emphasizes the integration of ecology and innovation. Use a simple design, primarily utilizing green and white as the main color scheme. The overall aesthetic should convey a sense of balance, sustainability, and modernity, reflecting the festival’s focus on technology and the natural world.
Prompt: Create a collection of branded clothing for an employee of the Florium eco-tech festival, featuring one T-shirt, one bag, and one hat. The designs should prominently feature green and white as the main colors. Emphasize a minimalistic and clean style, ensuring that the clothing reflects professionalism while incorporating a modern, eco-conscious aesthetic. Each item must include a graphic of a flower intertwined with a circuit, and the inscription «FLORIUM» in a sleek, contemporary font. The overall design should maintain a cohesive and eco-friendly look across all three pieces.
Афиша
Promt: A captivating yet simple advertising poster for the Florium eco-tech festival. The poster features the Florium logo with a minimalist graphic of a flower intertwined with a circuit. The background is a serene collage of leaves, plants, and subtle tech elements, symbolizing the harmony between nature and technology. The poster is printed on high-quality paper, with bold typography stating «Florium: Nature Meets Technology».
Promt: Minimalistic and strict advertising poster for the Florium eco-tech festival. The poster features the Florium logo with a graphic of a flower intertwined with a circuit. The background showcases neatly arranged plants and natural elements, subtly blended with tech-inspired patterns, symbolizing the balance between ecology and technology. The poster is printed on high-quality paper, with bold typography stating «Florium».
Пространства
The Florium festival space features lush green walls, digital screens, and modular synthesizers integrated seamlessly into the environment. Soft green ambient lighting and natural daylight from skylights illuminate the space. The camera captures a wide-angle shot, showcasing the harmonious blend of nature and technology, with the Florium logo subtly visible on the screens.
Promt: A simple Florium eco-tech festival poster features the Florium logo with a minimalist graphic of a flower intertwined with a circuit, set against a background of plants and subtle tech elements. In the Florium festival space, a visitor interacts with a plant data display powered by modular synthesizers. The space is filled with lush green walls and sleek digital screens, blending nature and technology. Soft, ambient green lighting illuminates the area, with natural daylight
Promt: A Florium festival poster features the logo with a minimalist flower and circuit graphic, set against plants and tech elements. In the Florium space, a visitor interacts with a plant data display powered by modular synthesizers. The camera captures a medium close-up shot, focusing on the visitor with tech elements and synthesizers.
