Original size 1240x1751

museum gugging events

moscow

advertising

advertising poster

museum design

branding of cultural institutions

hse art and design school

339

280

The Museum Gugging is part of the Art Brut Center Gugging, the world’s only cultural centre that focuses solely on art brut, located on the outskirts of Vienna in Austria.

The museum often organizes events for children and adults and produces printed advertising materials.

TASK: to create a visual style for events.

Original size 4444x3125

Original size 4089x1986

gugging kids: events for children (creative workshops)

Original size 6133x2666

The gugging kids typeface, handwritten by a child, was designed specifically for museum events.

Original size 2814x1578

The graphics are based on the work of gugging artists, turned into a children’s colouring book. Metaphor: transcendence, spontaneity, originality.

Original size 6667x3750

Original size 4444x3125

Original size 4089x1987

gugging kids: events for adults: mainly lectures, talks by artists and special guests.

Original size 2818x1578

The shadow changes from different angles of view, it always takes on a new form, its behaviour is often unpredictable and not subject to the laws of perspective — just like the work of art brut artist

Original size 6667x3750

Original size 4444x3125

Original size 4089x1983

gugging kids: events for adults with children: workshops, excursions, dancing.

Original size 6133x1907

For this category of events, two fonts are used in the titles: gugging kid + ITC Avant Garde Gothic Std Medium.

Original size 6667x3750

Original size 4089x2875

museum gugging events

branding of cultural institutions

hse art and design school

339

280

We use cookies to improve the operation of the HSE website and to enhance its usability. More detailed information on the use of cookies can be fou...