
Проект заключается в создание брендинга для фестиваля «Холи Мела», позволяющего участникам прикоснуться к культуре Индии и отметить всемирно известный праздник Холи. Основная метафора — индийские марки, ставшие образом путешествия в другую культуру.
оригинальный проект
Продукт
В данном проекте я бы хотела посмотреть, как искусственный интеллект сможет преобразить уже существующие образы с похожими вводными данными, которыми пользовалась и я.
prompt: A 3D render of a package of coloured powder used for the Holi festival. The design of the package is inspired by Indian postage stamps, and the shape of the package replicates it. The powder is in various shades of blue, yellow, red, and green. The font is inspired by Indian lettering.
prompt: A 3D render of a tin can with coloured powder used for the Holi festival. The design of the package is inspired by Indian postage stamps, and the shape of the package replicates it. The powder is in various shades of blue, yellow, red, and green. The font is inspired by Indian lettering.


prompt: A 3D render of a festival wrist bracelet used for the Holi festival lying flat on the surface. The design of this bracelet is inspired by Indian postage stamps, and its shape replicates it. The colour palette is various shades of blue, yellow, red, and green. The text font is inspired by Indian lettering.
prompt: A 3D render of pins which are a merch item for the Holi festival. The design of these pins is inspired by Indian postage stamps, and its shape replicates it. The colour palette is various shades of blue, yellow, red, and green. The text font is inspired by Indian lettering.


prompt: A 3D render of a hanger with t-shirts as a merch item for the Holi festival. The design of the t-shirts is inspired by Indian postage stamps, with a circular shape and intricate patterns. The colour palette includes various shades of blue, yellow, red, and green. The background is a plain white surface.


prompt: A 3D render of a shopper bag used as a merch item for the Holi festival. The design of the bag is inspired by Indian postage stamps. Colour palette is various shades of blue, yellow, red, and green, mail colour is purple. The font is inspired by Indian lettering
Пространство
prompt: A merch shop dedicated to Holi festival. Its design is inspired by Indian postage stamps and is very colourful. Lettering on the sign is inspired by Indian lettering an contains text «Holi festival merch shop». Through the shop’s windows various items of merch can be seen: t shirts, mugs, water bottles, post cards and other things. Around the shop festival is happening
prompt: A photo of a Holi festival stage with colorful decorations. The stage is decorated with balloons, banners, and streamers. There are also musical instruments and a drum set. The background is a crowd of people. The stage is under a tent. The overall scene is vibrant and festive.


prompt: A photo of a Holi festival. There are a lot of people, and everything is very colourful. People are throwing coloured powder at each other and are smiling and laughing. There are also some people with coloured water. The background contains buildings and trees.


Промо-материалы
prompt: A flat design illustration of a poster promoting the Holi festival. The poster is inspired by Indian postage stamps and features a vibrant image of people celebrating Holi with powder explosions in shades of blue, yellow, red, and green. The background contains traditional Indian architecture. The text is in the Indian script, with the words «Holi Festival».


prompt: A flat design illustration of a poster promoting the Holi festival. The poster contains the address, date, and a short description. The design is inspired by Indian postage stamps. There is a vibrant image of people celebrating Holi with powder explosions in shades of blue, yellow, red, and green. The background contains traditional Indian architecture. The text is in the Indian script, with the words «Holi Festival». The poster can be seen on the wall in the city.
Айдентика
prompt: A logo for a Holi Mela festival with a design inspired by Indian postage stamps. The logo consists of characteristic shapes, such as a lotus flower, a peacock feather, and a temple. The colour palette includes various shades of blue, green, purple, orange, and yellow. The background is white. Font resembles Indian lettering. Design is minimalistic
prompt: A 3D mockup of stickers on a laptop. There are plain square stickers and stickers in the shape of Indian postage stamps of various colours. The laptop is open on a desk, with a few other objects around it. The background is blurred, showing a room with bookshelves and a window.
prompt: A 3D mockup of two water bottles of different shapes. One bottle is a tall, slim, clear bottle with a blue label. The other bottle is a shorter, wider, green bottle with a white label. Both bottles are filled with colourful powders, which have splashed out of the bottles and created a rainbow pattern on the surface. The background is a wooden surface.


Процесс
Процесс создания изображений начался с генерации логотипа, поиска подходящего шрифта на основе сделанного нейросетью и выведения цветовой гаммы. Имея вводные данные ввиде метафоры марок, дизайна логотипа и палитры, я генерировала остальные изображения, задавая необходимую тематику промптами. При необходимости некоторые изображения были доработаны в графическом редакторе или их качество было улучшено при помощи нейросети.
Использованные нейросети: -Ideogram -Leonardo AI -Upscayl